o2o 是 online to offline 分为四种运营模式:ne to offline 是线上交易到线下消费体验。ine to online是线下营销到线上交易。ine to online to offline 是线下营销到线上交易再到线下消费体验。ne to offline to online 是线上交易或营销到线下消费体验再到线上消费体验。b2c是 business to consumer 是商家对个人。
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